Enhancing the online shopping experience by packaging
Procos now extends its highly customized product portfolio into packaging for online distribution.
Especially luxurious companies have a strong relationship with their customers in retails stores. The firms invest in their employees, time and tremendous costs to create their unique brand look: The retail stores share a special atmosphere, in the way they are build, sound, smell, feel and how the shopping experience for their customer is enhanced. This special look makes this brand distinct from another brand.
Shoppers accustomed with these in-store shopping rituals will expect the same high level of care given to their online orders. The moment at which the customer receives a parcel, a brand can likewise differentiate itself from another and create a unique shopping experience for the customer.
Firms begin to focus on how to transport their brand image on their online ordering portal but also in their packaging solution. This is where Procos comes in. As experts in exclusive packaging, Procos creates highly customized packaging for retail and online stores.
Procos is implementing the best solutions of the new demanding distribution constraints like weight, carbon foot print, suitable for transportation, etc.
Every project is handled with special care to identify usage and possibilities in order to support the brands’ corporate identity. By Leveraging this knowledge, brand value can be reinforced by e-commerce.
Procos has introduced models specifically dedicated to e-commerce to the press already at the Pack&Gift 2016 tradeshow in Paris.
Read here what the Press has to say.
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